“People don’t buy from clowns.” – Claude C. Hopkins
Looks like it took awhile for me before writing something about SEO.
But anyway going back to our show let me tell you about SEO in its context.
SEO is not just basically link-building and content-building.
SEO is also about marketing and advertising your website. And Claude Hopkins was able to create a formula for effective Advertising which he dubbed as Scientific Advertising.
The following were the highlights of his theory:
1. Customers like to be courted.




